TeamUp alternative for class studios

BookYourMat vs TeamUp: pay per customer, or pay per instructor

TeamUp’s price rises with your active customers. BookYourMat’s rises with your instructor count. Which one is cheaper depends on the shape of your studio, so here’s how to work it out.

Book a demoSee the comparison

Every competitor claim below is sourced to goteamup.com (pricing, signup and feature pages, USD), fetched 2026-11-06.

$119–$379

TeamUp per month, depending on active customers, from up to 100 to 501 or more. A customer counts as active if they register or buy something that month.

Choose BYM if

Your client list is growing faster than your team

You run with a few instructors and a lot of clients. Your price stays the same as your client list grows, and you want texting, Venmo and Zelle matching built in.

Choose TeamUp if

You have many instructors, few customers or several locations

Seven instructors with 90 active customers would pay $119 a month on TeamUp, against $249 on BookYourMat. Three instructors with 250 active customers across two locations would pay $219, against $258, as TeamUp’s pricing page lists no per-location fee. It also suits CrossFit and functional fitness gyms that want its Perform app.

Switching

By hand, with no separate fee

BookYourMat has no automated TeamUp import. Per /switch, you send an export, our team builds your studio by hand at no extra charge, and you get a 30-day self-serve corrections window.

Feature comparison

A factual comparison with TeamUp.

Most studio software assumes every payment runs through a card processor. BookYourMat is built around the off-platform payments small studios already receive.

Published price

BYM

$149/mo (1 instructor), $179/mo (2 to 5), $249/mo (6 or more)

TeamUp

$119 to $379/mo by active customers

What raises your price

BYM

Adding instructors

TeamUp

More active customers in a month

Extra locations

BYM

+$79/mo per extra location after the first

TeamUp

Unlimited locations; no per-location fee listed

Contract

BYM

Month-to-month

TeamUp

Month-to-month, no contract

Setup fee

BYM

No setup or migration fee

TeamUp

No setup fee

Text notifications

BYM

Included, no per-message cost

TeamUp

SMS notifications listed in core features

Two-way client texting inbox

BYM

TeamUp

Marketing Suite inbox covers WhatsApp, Facebook, Instagram and web chat; SMS not listed there on 2026-11-06

Marketing tools

BYM

Automation runs over text; AI social posts are a $50/mo add-on; email sequences aren’t built yet

TeamUp

Referrals, lead management and CRM in core features; Marketing Suite add-on, $109/mo

Venmo/Zelle payment matching

BYM

TeamUp

Not found in TeamUp’s pricing or payments pages reviewed 2026-11-06

AI assistant

BYM

Becky answers client booking texts, on every plan

TeamUp

AI Receptionist for web chat and social DMs, in the Marketing Suite add-on

Branded app

BYM

Clients book from your page; no app to download

TeamUp

Add-on, $99/mo

Trial

BYM

No free trial: $50 off month one, with a 30-day money-back guarantee

TeamUp

Free 7-day trial

TeamUp figures sourced from goteamup.com in USD (pricing, signup and feature pages), fetched 2026-11-06. TeamUp says it integrates with GoCardless and Stripe and takes no fee for using a gateway; provider rates aren’t stated there. “Not found” means we didn’t see it on those pages, not that TeamUp lacks it. Pricing changes, so verify current numbers with TeamUp before deciding.

Honest tradeoffs

Where TeamUp is stronger

  • Unlimited locations on one account with no per-location fee listed, where BookYourMat adds $79/mo for each extra location.
  • $119/mo for up to 100 active customers, below BookYourMat’s $149 start.
  • No setup fee and no contract: month-to-month, and your plan adjusts if your active customers fall.
  • A free data import, and TeamUp says it can extract the data for you at no additional cost.
  • Waivers and forms, family accounts and shared memberships, on-demand programming, and SMS notifications.
  • Point of sale, a customer store and gift cards listed in its core features.
  • A custom branded app ($99/mo add-on), and an AI Receptionist for web chat and social DMs in the Marketing Suite add-on.

Where BookYourMat is more focused

  • Your price doesn’t rise with your client list. A two-to-five-instructor studio pays $179/mo at 100 clients or 600.
  • Two-way client texting included, plus Venmo and Zelle matching.
  • Automation over text is included. AI social posts are a $50/mo add-on, and email sequences aren’t built yet.
  • Becky answers client booking texts on every plan.

Practical questions before you switch

TeamUp’s US pricing runs by active customers: $119/mo up to 100, $189 up to 200, $219 up to 300, $249 up to 400, $289 up to 500, and $379 for 501 or more. Add-ons include the Marketing Suite at $109/mo, a Custom Branded App at $99/mo and TeamUp Perform at $99/mo.

Work it out for your studio.

See BookYourMat’s real price for your team, and what you’d spend on fees and admin.

See BookYourMat pricingBook a 30-minute demo

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